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Efforts to market innovation noted

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Once a professor’s idea shows promise, Tech’s intellectual property division gets to work.

In his case, Kaajakari said he provided the university with “raw materials,” and the intellectual property division took the idea and ran with it, selling it aggressively.

Rich Kordal, the unit’s director, explained the process as something akin to pursuing a new job.

“Typically, when we try to market something, we do initial market research and identify likely licensing candidates or companies in a similar area that might benefit,” Kordal said.

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