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The writing’s now on the Web

  • warning: Parameter 2 to ad_flash_adapi() expected to be a reference, value given in /var/www/vhosts/rustonleader.com/httpdocs/includes/module.inc on line 497.
  • warning: Parameter 2 to ad_flash_adapi() expected to be a reference, value given in /var/www/vhosts/rustonleader.com/httpdocs/includes/module.inc on line 497.
  • warning: Parameter 2 to ad_flash_adapi() expected to be a reference, value given in /var/www/vhosts/rustonleader.com/httpdocs/includes/module.inc on line 497.
  • warning: Parameter 2 to ad_flash_adapi() expected to be a reference, value given in /var/www/vhosts/rustonleader.com/httpdocs/includes/module.inc on line 497.
  • warning: Parameter 2 to ad_flash_adapi() expected to be a reference, value given in /var/www/vhosts/rustonleader.com/httpdocs/includes/module.inc on line 497.

The truth is that it is becoming ever more difficult to send a message and have it not only be received, but understood and absorbed.

Our electronic attention span has been boiled down to nanoseconds and megabytes. I barely skim the beginning of a lengthy (and likely fabricated) e-mail about a starving child in a foreign country who will be saved if only I forward the message on to 15 of my friends before I click the delete button and move on to the next bit of Internet junk.

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